01001000 01100001 01101001 01101011 01110101 00111010 00100000 01001101 01100001 01110011 01110100 01100101 01110010 00100000 01000011 01111001 01100010 01100101 01110010 01110011 01100101 01100011 01110101 01110010 01101001 01110100 01111001 00100000 01110111 01101001 01110100 01101000 00001010 01001000 01100001 01101001 01101011 01110101 00100111 01110011 00100000 01000111 01100001 01101101 01100101 00101101 01000100 01110010 01101001 01110110 01100101 01101110 00101100 00001010 01001001 01101110 01101110 01101111 01110110 01100001 01110100 01101001 01110110 01100101 00100000 01000001 01110000 01110000 01110010 01101111 01100001 01100011 01101000 00100000 01110100 01101111 00100000 01001100 01100101 01100001 01110010 01101110 01101001 01101110 0110011 01001000 01100001 01101001 01101011 01110101 00111010 00100000 01001101 01100001 01110011 01110100 01100101 01110010 00100000 01000011 01111001 01100010 01100101 01110010 01110011 01100101 01100011 01110101 01110010 01101001 01110100 01111001 00100000 01110111 01101001 01110100 01101000 00001010 01001000 01100001 01101001 01101011 01110101 00100111 01110011 00100000 01000111 01100001 01101101 01100101 00101101 01000100 01110010 01101001 01110110 01100101 01101110 00101100 00001010 01001001 01101110 01101110 01101111 01110110 01100001 01110100 01101001 01110110 01100101 00100000 01000001 01110000 01110000 01110010 01101111 01100001 01100011 01101000 00100000 01110100 01101111 00100000 01001100 01100101 01100001 01110010 01101110 01101001 01101110 01100111

Sketches/Iterations

Role:

Graphic Designer

Timeframe:

1 week


*Note that NDA limits

what info is shared

Task

Haiku Inc. had tasked me with creating a simplified logo of their overall brand title.


Concept requests included:

  • H design from the original logo standing in the center

  • Keep binary code in design

  • Include company name

Original logo

Final Product

01001000 01100001 01101001 01101011 01110101 00111010 00100000 01001101 01100001 01110011 01110100 01100101 01110010 00100000 01000011 01111001 01100010 01100101 01110010 01110011 01100101 01100011 01110101 01110010 01101001 01110100 01111001 00100000 01110111 01101001 01110100 01101000 00001010 01001000 01100001 01101001 01101011 01110101 00100111 01110011 00100000 01000111 01100001 01101101 01100101 00101101 01000100 01110010 01101001 01110110 01100101 01101110 00101100 00001010 01001001 01101110 01101110 01101111 01110110 01100001 01110100 01101001 01110110 01100101 00100000 01000001 01110000 01110000 01110010 01101111 01100001 01100011 01101000 00100000 01110100 01101111 00100000 01001100 01100101 01100001 01110010 01101110 01101001 01101110 0110011101001000 01100001 01101001 01101011 01110101 00111010 00100000 01001101 01100001 01110011 01110100 01100101 01110010 00100000 01000011 01111001 01100010 01100101 01110010 01110011 01100101 01100011 01110101 01110010 01101001 01110100 01111001 00100000 01110111 01101001 01110100 01101000 00001010 01001000 01100001 01101001 01101011 01110101 00100111 01110011 00100000 01000111 01100001 01101101 01100101 00101101 01000100 01110010 01101001 01110110 01100101 01101110 00101100 00001010 01001001 01101110 01101110 01101111 01110110 01100001 01110100 01101001 01110110 01100101 00100000 01000001 01110000 01110000 01110010 01101111 01100001 01100011 01101000 00100000 01110100 01101111 00100000 01001100 01100101 01100001 01110010 01101110 01101001 01101110 01100111

Sketches/Iterations

Role:

Graphic Designer

Timeframe:

1 week

Task

Haiku Inc. had tasked me with creating a simplified logo of their overall brand title.


Concept requests included:

H design from the original logo standing in the center

Treat H as overall brand

Include company name

Original logo

Santa Clara, CA

jzabala1211@gmail.com

01001000 01100001 01101001 01101011 01110101 00111010 00100000 01001101 01100001 01110011 01110100 01100101 01110010 00100000 01000011 01111001 01100010 01100101 01110010 01110011 01100101 01100011 01110101 01110010 01101001 01110100 01111001 00100000 01110111 01101001 01110100 01101000 00001010 01001000 01100001 01101001 01101011 01110101 00100111 01110011 00100000 01000111 01100001 01101101 01100101 00101101 01000100 01110010 01101001 01110110 01100101 01101110 00101100 00001010 01001001 01101110 01101110 01101111 01110110 01100001 01110100 01101001 01110110 01100101 00100000 01000001 01110000 01110000 01110010 01101111 01100001 01100011 01101000 00100000 01110100 01101111 00100000 01001100 01100101 01100001 01110010 01101110 01101001 01101110 01100111 01001000 01100001 01101001 01101011 01110101 00111010 00100000 01001101 01100001 01110011 01110100 01100101 01110010 00100000 01000011 01111001 01100010 01100101 01110010 01110011 01100101 01100011 01110101 01110010 01101001 01110100 01111001 00100000 01110111 01101001 01110100 01101000 00001010 01001000 01100001 01101001 01101011 01110101 00100111 01110011 00100000 01000111 01100001 01101101 01100101 00101101 01000100 01110010 01101001 01110110 01100101 01101110 00101100 00001010 01001001 01101110 01101110 01101111 01110110 01100001 01110100 01101001 01110110 01100101 00100000 01000001 01110000 01110000 01110010 01101111 01100001 01100011 01101000 00100000 01110100 01101111 00100000 01001100 01100101 01100001 01110010 01101110 01101001 01101110 01100111

Sketches/Iterations

Role:

Graphic Designer

Timeframe:

1 week


*Note that NDA limits

what info is shared

Original logo

Task

Haiku Inc. had tasked me with creating a simplified logo of their overall brand title.


Concept requests included:

  • H design from the original logo standing in the center

  • Keep binary code in design

  • Include company name

Final Product

Santa Clara, CA

jzabala1211@gmail.com

Santa Clara, CA

jzabala1211@gmail.com